No. 2 on the ballot was a hard-charging populist with a grasp of the issues but little name recognition against a 12-year statewide elected official with an affable, non-threatening personality.
Translation for the un-media savvy:
The guy running for Lt. Governor was a loudmouth who'll say anything and promise everything to anyone who tickled my inner socialist leanings sweetly, but nobody knew who he was, and the guy who was running against him didn't come off as an arrogant jerk and actually knew how to win an election outside of a gerrymandered district or without Bill Wheeler handing it to you, and without spending untold amounts of money or calling anyone a queer.
See, you just have to learn to read between the lines.